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AI visibility checker

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An AI visibility checker tests whether AI answer engines mention or cite your brand for relevant prompts. You can do it free: write 20–50 prompts, run them in each engine, and record mentions, position, citations and competitors. Automated checkers do the same on a schedule. Results are samples, so repeat runs.

How do you check AI visibility manually?

  1. List branded, category, problem and comparison prompts.
  2. Run each in ChatGPT, Perplexity, Gemini, Copilot and Google AI Mode.
  3. Record: mentioned (y/n), position, cited URL, competitors named.
  4. Repeat each prompt; answers vary.[1]
  5. Repeat monthly.

What first-party checks are free?

Search Console reports AI Overview and AI Mode data;[2] Bing Webmaster Tools reports Copilot citations.[3]

What do automated checkers add?

Scheduled sampling, more engines and competitor benchmarks; see AI SEO tools and AI visibility score.

Frequently asked questions

Is there a free AI visibility checker?

The manual method above is free, as are the Google and Bing reports.

How many prompts should I check?

Enough to cover your key topics; 20–50 is a practical start.

Why do results differ between checks?

Generated answers vary run to run.

References

Sources accessed October 14, 2026 unless another date is given. See all sources.

  1. “GEO: Generative Engine Optimization”. arXiv (Aggarwal, Murahari, Rajpurohit, Kalyan, Narasimhan, Deshpande). v1 submitted November 16, 2023; published at KDD ’24.
  2. “Generative AI performance report (Search)”. Search Console Help. rolled out to all sites as of August 31, 2026; accessed October 14, 2026.
  3. “AI Performance”. Bing Webmaster Tools Help. accessed October 14, 2026.
Categories: Tools